ACROMAT
Redefining a brand from the ground up.
Branding
Strategy
Digital
CHALLENGE
AcroMat, the gold standard in anti-fatigue mat manufacturing, needed a brand refresh that truly reflected its commitment to quality, customization, and service. Their previous identity failed to capture the performance of their products or the personal care that defines their customer relationships.
IDEA
Kick partnered with AcroMat to create a new brand and digital presence that exudes confidence and craftsmanship from the first glance—embodying the trust and peace of mind their customers experience every day.
RESULTS
AcroMat’s website, once misaligned with its premium offering, now gives their content the platform it deserves. The new site combines a refined look with an intuitive user experience, positioning AcroMat well ahead of competitors.
Anchored with a strong monogram, the new logo is simple yet recognizable. The custom “A” shape reflects the near endless customization that AcroMat provides, while feeling technical, industrious and straightforward.
Better mats, by design.
QUALITY
CUSTOMIZATION
SERVICE
“
It’s evident your team is good at this, actively listens, and put strategic time into bringing our new brand to life. We feel heard and taken care of here.
AcroMat Marketing Manager
